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    • Home
    • Creative Projects
      • Planet | Impact Report
      • eBay | Vault Trials
      • GoDaddy | Rebrand Launch
      • GoDaddy | #OpenWeStand
      • GoDaddy | Open '20 Event
      • GoDaddy | Poynt+Open 2021
      • Molson Coors | Various
      • E! | The Arrangement
      • Zillow | Finding Home
      • Sprint | Rebrand
      • Mattel | Games Division
      • Jaguar | Retail Projects
    • Mobile Apps
      • Hannibal 2nd Screen App
      • Taco Bell AR App
      • Marlee Signs App
      • Cheech + Chong App
      • Bill Nye 20th Anniv. App
      • DC Comics App
    • MISC. Projects
      • The Biz of Amateurs Doc.
    • Awards + Accolades
    • About Me + Connect

  • Home
  • Creative Projects
    • Planet | Impact Report
    • eBay | Vault Trials
    • GoDaddy | Rebrand Launch
    • GoDaddy | #OpenWeStand
    • GoDaddy | Open '20 Event
    • GoDaddy | Poynt+Open 2021
    • Molson Coors | Various
    • E! | The Arrangement
    • Zillow | Finding Home
    • Sprint | Rebrand
    • Mattel | Games Division
    • Jaguar | Retail Projects
  • Mobile Apps
    • Hannibal 2nd Screen App
    • Taco Bell AR App
    • Marlee Signs App
    • Cheech + Chong App
    • Bill Nye 20th Anniv. App
    • DC Comics App
  • MISC. Projects
    • The Biz of Amateurs Doc.
  • Awards + Accolades
  • About Me + Connect

Client + Project

Planet Labs

Roll

Sr. Program Manager

Goal

Show how Planet’s satellite data helped drive measurable real-world impact in 2025 across disaster response, environmental enforcement, scientific research, and ecosystem protection, while reinforcing the company’s broader mission of using space to help life on Earth. The FY25 Impact Report was positioned as both a proof point and a brand story about accountability, not just mission alignment.

Strategy + Execution

Supported the development and launch of a mission-driven impact story that translated complex geospatial and environmental work into clear, accessible content for external audiences. Helped shape how Planet’s work was communicated through a digital storytelling framework that connected business purpose to tangible outcomes, with messaging focused on turning information into action. The work centered on making technical and global-scale impact feel credible, human, and easy to understand across web and campaign touchpoints.

Results

Contributed to a public-facing impact narrative that highlighted Planet’s FY25 work across humanitarian response, environmental monitoring, science, and biodiversity protection. The report reinforced Planet’s position as a mission-led company focused on accountability and real-world application of satellite data.

Impact Report

    Social Post

    In 2025, Planet helped turn information into action: accelerating disaster response, strengthening environmental enforcement, advancing science, and protecting ecosystems worldwide.

    We’re excited to share our FY25 Impact Report, which details how we continue to use space to help life on Earth – and what it means to be not just mission-aligned, but mission-accountable.

    Learn more on our latest blog: https://lnkd.in/gunJa2me

    Download PDF

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